Launch of the Brixton Pound

Brixton poundThis week, Brixton launched its own currency – the Brixton Pound. The currency is designed to help local shops and market stalls in the recession by encouraging shoppers to spend money locally, whilst also promoting the area.

The currency is pegged to Pounds Sterling, and is accepted in over fifty business in the area.

The idea was developed by the community-led Transition Town Brixton project, which works to make the area more self-sufficient.

Local currencies have been launched elsewhere in the UK including the towns of Totnes, Lewes and Stroud, but Brixton is the first inner-city area to do so.

To find out more, check out the project’s website, or read this BBC News article about the new currency.